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Spring fair is the UKs largest trade show for home and gift. The client presented in the design led gifts hall with tough competition from other brands. We wanted to create an eyecatching, yet balanced and ordered stand design which made their strongest and newest retail products stand out from the crowd. We felt the products should dictate the space and be highlighted with on brand colours. Signage was pitched to the left wall for oncoming traffic and the catalogue, price list and discs outlined the facts that buyers would need quickly when making fast purchase decisions at this busy trade show, with the high res imagery required by press, all presented in a professional and convenient format.


We made some extremely valuable contacts at this event including John Lewis and Jamie Oliver homeware brand Jme. Half of the stand was also selected for the WGSN trend forecasters showcase. We believe it was through the stand quality and the ease of access. Ilsas work added so much value to the brand.

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